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Determine which algorithm will provide the highest donation yield while also reducing the total number of letters being sent to donors.

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Project: Finding Donors for CharityML (Supervised Learning)

Background

CharityML is a fictitious charity organization located in the heart of Silicon Valley that was established to provide financial support for people eager to learn machine learning. After nearly 32,000 letters were sent to people in the community, CharityML determined that every donation they received came from someone that was making more than $50,000 annually. To expand their potential donor base, CharityML has decided to send letters to residents of California, but to only those most likely to donate to the charity. With nearly 15 million working Californians, CharityML has brought you on board to help build an algorithm to best identify potential donors and reduce overhead cost of sending mail.

Goal

Evaluate and optimize several different supervised learners to determine which algorithm will provide the highest donation yield while also reducing the total number of letters being sent.

Data

The dataset for this project originates from the UCI Machine Learning Repository. The datset was donated by Ron Kohavi and Barry Becker, after being published in the article "Scaling Up the Accuracy of Naive-Bayes Classifiers: A Decision-Tree Hybrid". You can find the article by Ron Kohavi online. The data we investigate here consists of small changes to the original dataset, such as removing the 'fnlwgt' feature and records with missing or ill-formatted entries.

Features

  • age: Age
  • workclass: Working Class (Private, Self-emp-not-inc, Self-emp-inc, Federal-gov, Local-gov, State-gov, Without-pay, Never-worked)
  • education_level: Level of Education (Bachelors, Some-college, 11th, HS-grad, Prof-school, Assoc-acdm, Assoc-voc, 9th, 7th-8th, 12th, Masters, 1st-4th, 10th, Doctorate, 5th-6th, Preschool)
  • education-num: Number of educational years completed
  • marital-status: Marital status (Married-civ-spouse, Divorced, Never-married, Separated, Widowed, Married-spouse-absent, Married-AF-spouse)
  • occupation: Work Occupation (Tech-support, Craft-repair, Other-service, Sales, Exec-managerial, Prof-specialty, Handlers-cleaners, Machine-op-inspct, Adm-clerical, Farming-fishing, Transport-moving, Priv-house-serv, Protective-serv, Armed-Forces)
  • relationship: Relationship Status (Wife, Own-child, Husband, Not-in-family, Other-relative, Unmarried)
  • race: Race (White, Asian-Pac-Islander, Amer-Indian-Eskimo, Other, Black)
  • sex: Sex (Female, Male)
  • capital-gain: Monetary Capital Gains
  • capital-loss: Monetary Capital Losses
  • hours-per-week: Average Hours Per Week Worked
  • native-country: Native Country (United-States, Cambodia, England, Puerto-Rico, Canada, Germany, Outlying-US(Guam-USVI-etc), India, Japan, Greece, South, China, Cuba, Iran, Honduras, Philippines, Italy, Poland, Jamaica, Vietnam, Mexico, Portugal, Ireland, France, Dominican-Republic, Laos, Ecuador, Taiwan, Haiti, Columbia, Hungary, Guatemala, Nicaragua, Scotland, Thailand, Yugoslavia, El-Salvador, Trinadad&Tobago, Peru, Hong, Holand-Netherlands)

Target Variable

  • income: Income Class (<=50K, >50K)

Install

Python libraries installed:

Code

This project contains three files:

finding_donors.ipynb: This is the main file where you will be performing your work on the project. census.csv: The project dataset. You'll load this data in the notebook. visuals.py: This Python script provides supplementary visualizations for the project. Do not modify.

Run

In a terminal (Mac), command window (Windows), run commnands

jupyter notebook finding_donors.ipynb

or

ipython notebook finding_donors.ipynb

About

Determine which algorithm will provide the highest donation yield while also reducing the total number of letters being sent to donors.

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